Welcome to Optimum Path Financial Planning

Formerly HA&W. We help knowledge workers and owners of knowledge businesses plan for, move into, and enjoy their early retirement with tech-driven, personalised financial planning supported by investment expertise.

Financial planning for
tech workers academics engineers analysts programmers researchers business owners knowledge workers

Wealth matters, made simple

For more than 45 years, we’ve been at the forefront of financial planning. Our vision is to be a trusted, innovative, and sustainable firm. And we’re confident we’re hitting the mark on all fronts.

We have some of the most talented people in the profession working for us, doing what they love the most – solving your problems and adding real value.

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Are these traits familiar?

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Technically
minded

Because of your profession, you believe numbers paint a better picture than words.

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Seek early
financial freedom

As you near the culmination of your career, you long for clarity on when you can retire.

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Looking
for affirmation

You know what needs to be done but you require expert guidance to get there.

You

Fuelled by insight, and backed by experience, we pave the way for technically minded individuals to navigate towards financial independence.

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Our values tie us together

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Demand

Excellence
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Think

Innovatively
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Challenge

Respectfully
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Speak

Honestly
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Act

Fairly

The team’s accolades

Stories of appreciation

Every person we work with needs a personalised financial plan. Sometimes, we must let them do the talking and explain why you should come to us.

Mike Caine

I wouldn't hesitate at all to recommend Alasdair and the team, not only the individual but the whole approach.

Sarah Ashby & Nigel Aston

We retired earlier than we'd hope.

Mike & Denise Bellingham-Young

Since working with Alasdair, I feel really confident about our retirement.

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james cox profile picture
james cox
25 August 2026
Google star 1Google star 2Google star 3Google star 4Google star 5
Always a helpful and informative experience at our visits to this team.
Posted on Google Google
Martin Hand profile picture
Martin Hand
5 February 2026
Google star 1Google star 2Google star 3Google star 4Google star 5
We’ve been very pleased with the advice regarding our investments, as well as the returns.
Posted on Google Google
Paul Tompkins profile picture
Paul Tompkins
6 January 2026
Google star 1Google star 2Google star 3Google star 4Google star 5
Very professional help and advice with our financial / retirement planning. Would highly recommend
Posted on Google Google
meryl shirtcliffe profile picture
meryl shirtcliffe
18 November 2025
Google star 1Google star 2Google star 3Google star 4Google star 5
A very assured and competent team especially when reviewing your personal finances. Never pressured and gave us the time and space to think credibly about our options.
Posted on Google Google
David Leith profile picture
David Leith
21 July 2025
Google star 1Google star 2Google star 3Google star 4Google star 5
Have always had excellent dialogue and communication with them, they have been proactive in communicating with me when the markets have experienced shocks to keep me at ease
Posted on Google Google
Nick “NickWBrown8” Brown profile picture
Nick “NickWBrown8” Brown
28 April 2025
Google star 1Google star 2Google star 3Google star 4Google star 5
I have been with Optimum Path for many years, over that time I have had, without exception, excellent help and advice. As a result I feel that my money and my affairs are in excellent hands. I have no hesitation in recommending this company for financial planning.
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Sue Shaw profile picture
Sue Shaw
27 March 2025
Google star 1Google star 2Google star 3Google star 4Google star 5
The advice I received was personalised and clear, giving plenty of explanation of the options available and the best way to proceed, with reference to my risk profile. I would recommend the company to friends and family.
Posted on Google Google
Neil Bloor profile picture
Neil Bloor
14 November 2024
Google star 1Google star 2Google star 3Google star 4Google star 5
I have received a really professional and very personal service, they really get to know their clients and work with you on your goals making useful suggestions. Costs are very reasonable and the platforms used are logical and informative. I would certainly recommend them for pension management and financial planning.
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Philip Gee profile picture
Philip Gee
30 March 2024
Google star 1Google star 2Google star 3Google star 4Google star 5
Competent capable advisors who give a sense of comfort and professionalism needed. First class service from all the Team.
Posted on Google Google
Simon Whitaker profile picture
Simon Whitaker
19 March 2024
Google star 1Google star 2Google star 3Google star 4Google star 5
I have been with the firm for over 8 years and have been impressed with range of advice they have been able to offer from pension advice , complex overseas bonds or simple good financial housekeeping. Alasdair, Liz and the team are quick to respond in person and follow ups are prompt. Very happy to recommend
Posted on Google Google
Liz Marshall profile picture
Liz Marshall
28 February 2024
Google star 1Google star 2Google star 3Google star 4Google star 5
We are a second generation client and would have no hesitation in recommending to anybody. Advice is always provided in a friendly and easily understandable format. Superb
Posted on Google Google
Phil P profile picture
Phil P
24 January 2024
Google star 1Google star 2Google star 3Google star 4Google star 5
Very helpful and knowledgeable team. Alasdair has always provided good advice and help in our Pension planning. Really freindly and relaxed approach to helping us.
Posted on Google Google
alan underwood profile picture
alan underwood
6 November 2023
Google star 1Google star 2Google star 3Google star 4Google star 5
Have been well satisfied with the service they have provided for a number of years
Posted on Google Google
Caroline Beardsmore profile picture
Caroline Beardsmore
17 August 2023
Google star 1Google star 2Google star 3Google star 4Google star 5
My personal needs and investment preferences were fully considered in the advice I was give. I really appreciate the annual reviews, plus I know I can contact HA&W any time if I have questions.
Posted on Google Google
Will Gadsby profile picture
Will Gadsby
20 May 2022
Google star 1Google star 2Google star 3Google star 4Google star 5
Alasdair has helped with our financial planning for years. He's by far the most professional, responsive and friendly planner we've ever dealt with and the team are always very willing to deal with queries/questions.
Posted on Google Google
Anita Lad profile picture
Anita Lad
23 November 2021
Google star 1Google star 2Google star 3Google star 4Google star 5
They listen to your requirement and invest & advice accordingly.
Posted on Google Google
Hazel Aucken profile picture
Hazel Aucken
10 December 2020
Google star 1Google star 2Google star 3Google star 4Google star 5
It's been very reassuring to find a financial advisor who prioritises personal relationships over profit, and cares about his clients.
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Trevor Riley profile picture
Trevor Riley
22 May 2020
Google star 1Google star 2Google star 3Google star 4Google star 5
I consulted Alasdair at H,A&W for pension and retirement income planning and have been very happy with the advice and service which I received
Posted on Google Google
Leigh tranter profile picture
Leigh tranter
2 April 2020
Google star 1Google star 2Google star 3Google star 4Google star 5
Very professional
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Michael.J. Rook profile picture
Michael.J. Rook
16 March 2020
Google star 1Google star 2Google star 3Google star 4Google star 5
Excellent advice and Pension Planning with a very personal touch and empathy
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Sean Curran profile picture
Sean Curran
19 February 2020
Google star 1Google star 2Google star 3Google star 4Google star 5
Having working in banking for 31 years with the last 25 years dedicated to financial advice / wealth management I was very experienced in most aspects of giving financial advice - however with a chance of circumstances the roles were reversed and after an ex colleague recommended speaking to Alaistair from H,A&W I was very pleased and impressed with his knowledge and professionalism. I had spoken to at least 5 other advisers from other firms and none of them had given me the reassurance that I swiftly felt with Alaistair. We are around 80 miles apart but the distance is an irrelevance when it comes to sourcing competent incisive financial advice and that it was I receive from H,A&W.
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John Bentley profile picture
John Bentley
20 January 2020
Google star 1Google star 2Google star 3Google star 4Google star 5
In my dealings with the company and staff they have been 100% professional, friendly and efficient and very helpful.
Optimum Path
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